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The Founder

Zeenia Dalal

The brand is the vision of Zeenia Percy Dalal, a Fine Artist whose journey began within the historic halls of Sir J.J. School of Art, where art became second nature. Her creative path led her to Milan, where she pursued Fashion and Textiles, blending the grandeur of European luxury with the timeless grace of India’s heritage weaves.

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Raised in India, in a humble family, sustainability was never a concept to be learned, it was a way of life woven into the everyday. Like many others growing up on this land, her roots were grounded in the Gandhian ethos of simplicity. Waste nothing, respect what is given, and live in harmony with the earth.

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These values form the heartbeat of HWOW. Zeenia brings together her worlds of art, textile, and conscious living to create a label that speaks from the soul. Where every piece is an act of creation, care, and quiet rebellion against excess. HWOW, for her, is not just a brand; it is a way of being.

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ART x SUSTAINABILITY x LUXURY

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As the name suggests, HIS Warp Our Weft is a tribute to creation itself, where the warp belongs to the higher force that guides us, and the weft is the human hand that weaves life into form. This philosophy flows through every thread, print, and texture the brand creates. Each piece becomes a collaboration between the divine and the maker. A conversation between instinct, craft, and consciousness.

Born from the meeting of art, sustainability, and luxury, HWOW builds a bridge between the soul of Indian craft and the modern refinement of contemporary fashion. Each garment begins as an artistic canvas, imagined through hand-drawn or painted artwork, then brought to life using textiles that carry the warmth of human touch.

Rooted in the ethos of conscious creation, HWOW is more than a label. It is a living expression of respect for both the maker and the material. Inspired by India’s indigenous textiles and driven by a desire to reimagine them through a modern lens, the brand merges tradition with innovation to form a language uniquely its own.

Every garment reflects a deep reverence for process, people, and planet. It's crafted for those who seek beauty with purpose. HWOW envisions a future where fashion uplifts not just the wearer, but also the hands that create it, and the earth that sustains it.

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